Jessie Scoullar: Founder, Wicksteed Works; Head of Audience, Everybody's
Jessie Scoullar is founding director of Wicksteed Works, a London-based agency specialising in direct-to-fan strategy and management for bands, labels and brands. Wicksteed Works clients past and present include Paul Kalkbrenner, Elvis Costello, Noel Gallagher's High Flying Birds, Eurovision, Eagle Rock, Neil Finn, Little Boots and Paul McCartney. She is Head of Audience for Everybody's Management where she oversees communication strategy for artists including Laura Marling, Mumford & Sons, Tom Chaplin and Keane.
In 2014 Jessie wrote the first comprehensive comparison of direct-to-fan music marketing and retail services, Direct-to-Fan: Which Platform, with an expanded and updated version launched in 2016. She cut her teeth on the world of direct-to-fan in the fast-paced environment of Topspin Media's Creative Services team. Before leaving her native New Zealand in 2007, she worked with CRS Management in Auckland and practised as a commercial solicitor in Wellington.